There are several levels that retailers and restaurants compete on such as price, quality, location, convenience, and the list goes on. However, the perception of brand and image are crucial differentiating factors in the retail and restaurant industries that can affect the success of such retail chains. Consequently, facility managers in these industries are responsible for displaying a clean, safe, and well-maintained environment that reflects the company’s brand in a positive fashion. With this being said, parking lot condition and appearance play a vital role in capturing a good first impression for such brands. In turn, a well-maintained parking lot will leave a lasting impression on their customers thus, assisting in creating the brand loyalty that is highly coveted in these industries. Proper facility upkeep is essential in conveying a positive image and brand loyalty.
Preventative Maintenance Plan
The Surface Masters Team provides comprehensive Preventative Maintenance Plans designed exclusively per your parking lot needs. The Surface Masters professional evaluations are done by an experienced asphalt maintenance representative and will provide a detailed maintenance schedule and proposal that considers all repair options and budgetary concerns. Research has shown that proper asphalt maintenance can save property owners tens of thousands of dollars, and even hundreds of thousands of dollars in some cases, over the life of the pavement. A well-planned, long-term pavement maintenance program should allow you to work within your budget to preserve your parking lot investment as well as project a positive image for the facility.